The Guide to Engaging Different Audiences with Your Research

Many scientific articles suffer from profound writing issues, making them difficult to follow and understand. This is because academic writing often uses complicated language and sentence structures.

How did it end up this way? Because writing in the sciences is often modeled after existing works or those of mentors.

Do you want your audience to understand and engage with your science? Let us help! We're Justine and Sarah from SciComm Society, and we've developed a guide to help you tailor your communication to your specific audience.

As PhD-trained scientists, we know how hard it can be to explain complex concepts to people with different levels of understanding. That's why we created the "Pyramid of Learning" model. This guide will explain how to use this model to ensure your message is understood by your target audience.

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From this guide, you will

  • Find out how to determine your audience's level of scientific understanding
  • Discover how to tailor your communication efforts to that specific level
  • Learn how to use the "Pyramid of Learning" model to effectively engage your audience
  • Get examples of how to apply the model to real-world scenarios in various fields of research
  • Be able to increase the impact of your science outreach projects and make sure your message is getting across

Whether you're a researcher or science communicator, make sure your message is understood.

Get our guide today and start effectively engaging your audience!

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This is a preview mode. Product purchase available only in published pages.

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Have a great day!